Over this past few years people have invested lots of time in me. You might wonder why, but it is a simple answer. Taking time out to help and being there for people is the best feeling ever. Doing good is always something I look out for. Saturday morning I was at the RLabs academy [...]
March 8, 2012
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I Am a Change Agent
Over the last five years lots has happened in my life. I became a son, friend, daddy, husband, innovations manager, social entrepreneur, and most of all I am reconstructed. It is pleasurable waking up in the morning knowing I’m not going to work, but to a space where I can change lives of the many people that walks through the doors of RLabs. Strategising, and turning idea into innovation is what drives me here at RLabs and always on my toes to think out of the box to reconstruct my communities.
This year my focus is on my project “Social Media Factory” that is currently being incubated in InnovIA. The Social Media Factory aims to provide and create employment for people that are skilled in Social Media. We did work with the World Bank “Innovation Fair” and Vote for Table Mountain Campaign.
I have to thank God for all my achievements because I use to live a life where I had a negative impact on society. Today I can stand tall and say I am a Change Agent.
March 7, 2012
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Nokia N9 It Was Amazing
Love the phone. Absolutely beautiful to hold and look at. I mean the build quality is the best I’ve ever seen. Cant say enough about the body of the phone and the screen. Brilliant. Swiping is different and takes a little time to get used to, but easily mastered. Just a matter of some short retraining I’d say. Comes pre loaded with just about everything you could practically need. If you want tons of apps / games you’d best look elsewhere because the ovi store for the N9 is hasn’t got much . It will suite someone fine, if you not into apps. Good usable smartphone but not for gaming platform. Camera is good, and battery life is better than a Nexus One that I have reviewed, so I’m happy. Not worried about the OS not lasting as the promised support will likely outlast the phone given the pace of smartphone development.
- QWERTY Keyboard
- 8 MP Camera with LED Flash and auto focus and 3264×2448 resoluton
- SMS, MMS, EMAIL, Push Mail, Voice Mail, Video Call
- Accelerometer sensor , which Auto-rotate
- Proximity sensor is Auto turn-off
- Boasts Touch sensitive controls
- Dolby Digital Plus via HDMI
- Tv out Via Composite & HDMI
- Casing, which is Anodized aluminum
- Black, Magenta and Cyan Clors
- Meego Powered OS
- 1GHz Cortex A8 CPU, powered by VR SGX530 GPU and TI OMAP 3630 chipset
- Multi-touch input method
- Scratch-resistant surface
- Voice Command, Document Viewer
- Photo & Video editor, Flash Lite v4.0
- Audio, Video Recorder & Playback
- MP3, MP4 player
- MP3, WAV Ring tones, Vibration
- 3.5 mm Head Phone Audio Jack
- Speaker Phone and also playable as well as downloadable games
- Stereo FM radio with RDS & FM Transmitter
- Video and Photo Editor
- MicroSIM card is supported
January 29, 2012
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Social Media Factory: Industrialising Social Media

As part of our Innovation Incubation and Acceleration (InnovIA) profile series, we highlighting another exciting social enterprise start-up, Social Media Factory, which was founded by Craig Ross to maximize the use of Social Media to create employment and provide quality services to organisations, businesses and corporate companies.
The idea was birthed after realising the high unemployment rates in his community and the opportunity to develop digital artisans in working as remote agents/workers for companies in need of digital work. The Social Media Factory team develop the campaigns and strategies for companies and compile manageable pieces of work for its extended community to execute. This is further managed and moderated by the Social Media Factory manager to ensure quality of the work being executed in the factory.
Through this service more than 50 part-time workers has been employed through the Social Media Factory and being part of the RLabs InnovIA the goal is to grow the platform beyond South Africa.
January 4, 2012
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Christmas In Paradise
2011 Christmas was not the ordinary traditional setting for the Ross family which found themselves in another time zone. Mauritius indeed, the seven day holiday was still in full swing.
They woke up early with excitement cos they heard a lovely story, Santa had a bit of trouble travelling with his reindeer in the heat so instead made a few adjustments and decided to pop by with his boat and deliver gifts to all the children visiting Club Med Resort La Plantation d’Albion.
In the pic above we escorting Santa to the main hall after his tiring boat trip and we all have a sing along together while he hands out gifts.
What a lovely day, girls were amazingly surprised with their gifts and lunch was awesome with so many choices and not forgetting the desert (I have a weakness so desert is always my favourite) Anyway I hope your day was super lovely with all your family members.
November 23, 2011
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How Smart Can You Get
A few months ago I was afforded the opportunity to do an online course. There were over 18 courses to choose from, two stood out for me,which was the Internet Super User and Internet Marketing course, my choice was Internet Marketing. The course was offered through GetSmarter, a high-touch online education company and is accredited by the University of Cape Town. This course duration was 10 weeks and the deadline for submitting our assignment was the end of business day every Monday.Overall,I had a great experience, I’ve learnt a lot and my mindset on internet marketing has changed, I can definitely say I am “Smarter”. I have no hesitation in recommending this course to anyone who wants to acquire more knowledge on internet marketing skills or specifically,how it benefits marketing professionals in small, medium and large businesses as well as small-business owners and entrepreneurs.
The topics/subjects that were covered:
Module 1 Introduction to internet marketing
Module 2 Website design and development
Module 3 Online copywriting and web PR
Module 4 Email marketing
Module 5 Online advertising
Module 6 Search engine optimisation
Module 7 Social media and viral marketing
Module 8 Web analytics and conversion optimisation
Module 9 Mobile marketing
Module 10 Internet marketing strategy
November 12, 2011
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Table Mountain A Global Icon of Nature
Well done to everyone who voted for our majestic Table Mountain! The announcement was 21:07 in the V&A Waterfront. We were all gathered at Sevruga Shushi Restaurant, waiting for the announcement of the top 7 wonders of nature. It was a nervous, nail biting moment but but some how I just had that feeling that Table Mountain will come out tops.
The New7Wonders of Nature are as follows: Amazon, Halong Bay, Iguazu Falls, Jeju Island, Komodo, Puerto Princesa Underground River and Table Mountain. I am proud to say that I was part of the Social Media Factory team that did the online campaign for this historical even. Table Mountain is 360 million years old and is on of the oldest mountain on earth.
Social Media Factory in collaboration with Table Mountain Cableway did a outreach programme to teach disadvantage children computer literacy and and getting them to vote. From February – November more than 120,000 unique visitors per month was directed to www.votefortablemountain.com. A record breaking 3million votes was casted via the Mxit platform in one day. The Table Mountain fanpage reached an amount of 14,000 fans over a 8 month period and @votefortablemount twitter reached more than 2 million twitter users.
You can read more about the online campaigns and the outreach programme here
November 8, 2011
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Running for Hope
Saturday past was the big day for me, did the “I Ran-D For Hope” campaign. I woke up with a cough, headache and felt a bit flu-ish, however ,after a good ,healthy breakfast ,I felt good and ready for the day. My background , I am not professional runner and this was the first time I did a road run, this distance. The journey was from the foot of Table Mountain to the RLabs office. While making my way to Table Mountain, I realized, just what I got myself into,and the realization…there is no way out “this is going to be a long day for me”.
The first stretch from Table Mountain to Mike Sports was down hill all the way . Mike Sports was the first water stop. I enjoyed the first stretch and we did it at a fast pace. When I came to Woodstock, I grew tired and my legs started to cramp, all that went through my mind was” its still a long way home”. Then,Just when I felt like giving up the RLabs team, Hectic nine 9 and Fiona Fury( Table Mountain) came pass with motorbikes and made a noise and cheered me on. That gave me some extra miles
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Coming down Blossom Road, this was the home stretch, I had little to no energy left. While waiting for the traffic car and the motorbikes to escort me into Bridgetown, where RLabs are situated. I took a break to stretch. A few minutes later the traffic cars came with the motorbikes. I was escorted through Bridgetown,the people came out to see what the buzz was about, I took that opportunity to encourage them to vote for Table Mountain.
As I came through the gates at RLabs it was amazing to see all the students standing outside as I’m making my way to RLabs. This whole campaign was about them and to raise funds for their end of year graduation. The students also contributed extensively to the Vote For Table Mountain campaign. My overall experience, I enjoyed every moment of it and it was nice to have a team and people that supported us.
A big thanks to our sponsors
Our Partner Vote For Table Mountain
November 1, 2011
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29 Ways To Stay Creative
29 WAYS TO STAY CREATIVE from TO-FU on Vimeo.














March 13, 2012
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